While it might sound like wishful thinking, there truly are things you can do to lessen the appearance of wrinkles. The first time you notice a wrinkle—whether it’s a soft crease near your eyes or a subtle fold along your forehead—can feel like a turning point. And while aging is both natural and beautiful, many of us want to support our skin in aging gracefully.
The good news? There’s a lot you can do to soften the appearance of wrinkles and help your skin feel firmer, smoother, and more radiant with no harsh treatments necessary.
In this guide, we’ll walk you through simple, science-backed ways to reduce the appearance of wrinkles and nurture your skin’s natural glow.
Related: Do Face Masks Help with Wrinkles?
What Causes Wrinkles, Really?
Wrinkles form over time as collagen and elastin, the proteins that keep skin plump and firm, begin to decline. That’s a natural and normal part of getting older, and we all go through it. But many of the most noticeable wrinkles are caused or worsened by outside influences like UV rays, stress, repetitive expressions, poor sleep, dehydration, and environmental toxins.
You can’t control everything, but the earlier you begin nurturing your skin with supportive age-defying skincare, the better your results. (And don’t worry, it’s never too late to begin.)
7 Effective Ways to Reduce the Appearance of Wrinkles
Here’s exactly what you can do, why it works, how to do it, and how often.
1. Hydrate Your Skin Inside and Out
Hydration is one of the fastest ways to visibly smooth the skin. When your skin is well-hydrated, it appears plumper, and fine lines look softer.
What to do:
- Drink 6–8 glasses of water daily.
- Use a hydrating serum (look for hyaluronic acid, glycerin, or aloe vera).
- Lock it in with a quality moisturizer morning and night.
You should apply moisturizes to your skin every morning and night. We recommend applying your moisturizer while your skin is still slightly damp—a technique skincare gurus refer to as “skin flooding.” This dermatologist skincare secret helps seal in hydration more effectively.
2. Use Clinically Proven Formulas
There are specific ingredients that help support your skin’s renewal process, firm its texture, and fight signs of aging. Every KNESKO product is formulated by esthetician Lejla Cas, who works alongside a team of board-certified dermatologists to create scientifically advanced formulas.
Here’s what to look for in your skincare products:
- Peptides to support firmness
- Niacinamide to brighten and improve elasticity
- Vitamin C to boost radiance and protect against free radicals
- Retinoids (or bakuchiol) to promote cell turnover (start slowly if you're new)
Use serums and creams with these actives three to five times per a week (depending on your skin’s sensitivity). Retinoids may require starting just twice a week. It’s important to note that you should always apply SPF during the day when using retinoids or vitamin C, as they can increase sun sensitivity and increase your chances of getting a sunburn.
3. Never Skip Sunscreen (Even Indoors or on Cloudy Days)
UV rays break down collagen, leading to premature aging. Protecting your skin is the number one thing you can do to prevent new wrinkles from forming, and to prevent other skin issues like sunspots and discoloration.
What to do:
- Choose a broad-spectrum SPF 30+
- Apply generously every morning, rain or shine
- Reapply every 2 hours if you’re outdoors
According to the Mayo Clinic, sun exposure is the top cause of premature skin aging, so wearing your sunscreen daily is one of the best actions you can take. Even blue light from screens contributes to oxidative stress over time.
You can use body sunscreen on your face if needed, but it’s not ideal for daily wear since it may be heavier, more irritating, or clog pores. For everyday use, choose a face-specific sunscreen that’s lighter, gentler, and designed for delicate facial skin.
Gold Repair Collagen Mask & Green Jade Gemstone Roller Discovery Kit
4. Try Facial Massage or a Gemstone Roller
Gently massaging your face supports circulation and lymphatic drainage, which helps reduce the look of puffiness.
How to do it:
- Use upward and outward strokes
- Focus on areas where tension accumulates (jaw, brow, temples)
- Make sure you apply your favorite serum or oil first, do not pull on dry skin
Massage your face for about five minutes two to three times per week, or daily if it becomes a relaxing ritual you enjoy. Using a gemstone roller (like jade, obsidian, or white jade) also adds an energetic layer to your routine. These stones help you ground, center, and connect during your skincare ritual.
5. Use Anti-Aging Sheet Masks
Sheet masks create an impenetrable barrier that allows your skin to drink in the serum beneath. It’s an instant boost of hydration and nutrients that can leave your skin looking smoother and more radiant, especially before an event or after a long day.
What to use: Try skin healing collagen face masks with ingredients like marine collagen, niacinamide, hyaluronic acid, or vitamin E.
After you remove the mask there may be some residual serum on the surface of your skin, but don’t waste the leftover serum! Massage it into your neck, chest, and hands. We recommend using them 1–2 times per week, or as often as your skin needs a boost.
6. Embrace Rituals That Reduce Stress (Yes, It Matters)
Chronic stress triggers inflammation, disrupts sleep, and accelerates signs of aging—including wrinkles. Taking time to unwind isn’t indulgent—it’s essential.
Some stress-relieving activities:
- Scan the QR code on your KNESKO mask purchase for a grounding Mask Meditation Ritual
- Journal or meditate for 10 minutes
- Do deep breathing exercises
- Take a warm bath with your favorite salts or bubbles
- Make your skincare routine a moment to care for and check in with yourself
The best way to relieve chronic stress long term, or to help with stress flares, is by doing one or some of these practices every day. Your nervous system will learn to regulate and your skin will thank you.
7. Stay Consistent—and Start Before You Think You “Need” To
Skincare health is cumulative. The habits you practice every day are more powerful than occasional treatments.
What to do: Build a routine that works for your lifestyle, and don’t wait for deep lines to form before you start taking skincare seriously. Start now, your skin will be glad you did.
If you’re already seeing visible signs of aging, that’s OK. Remember that aging is a privilege and a beautiful reminder of a life well-lived. That being said, it’s never too late to start taking care of your skin. Taking care of your skin is a form of self-love and self-care.
Diamond Radiance Collagen Face Mask
Sale price
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Your Skin Smoothing Ritual Starts Here
Beautiful skin doesn’t come from harsh treatments or chasing perfection. It comes from honoring yourself with consistency, care, and intention. Ready to create a ritual that smooths, nourishes, and uplifts?
- Try a hydrating face mask to pamper your skin and quiet your mind.
- Refresh tired eyes with a hydrating eye mask to soften expression lines.
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Add a few drops of
Gold Repair Face Serum
to elevate your skincare and support your skin’s glow.
Let this be your invitation to slow down, treat yourself, and embrace skincare as a ritual, not a routine. Your skin is always communicating with you. All you have to do is listen.
FAQs: Wrinkle Care 101
Are wrinkles reversible?
Wrinkles can’t be erased, but their appearance can be significantly reduced. Hydrating ingredients and active treatments help skin look smoother, brighter, and more supple over time.
How early should I start treating wrinkles?
Start in your late 20s to early 30s, or whenever you begin noticing changes in skin tone or texture. Prevention is easier than correction—but both are possible with the right routine.
How long does it take to see results?
It depends on the product and your consistency. Hydration offers immediate glow. With active ingredients like peptides or niacinamide, give it four to six weeks to begin seeing more lasting improvements.
Do face masks really help with wrinkles?
Yes, especially when used regularly. They work by deeply hydrating and delivering skin-replenishing ingredients directly to the skin’s surface.
